How To Setup A Product Launch Funnel

This tutorial series covers the steps required to setup a product launch funnel in OptimizePress. This is the process you need to follow if you're using the product launch features of OptimizePress, or want to block access to your pages using the gateway feature so that only people who have subscribed to your email list can access them.

Please note: there are two versions of video 1 below. The first version (1a) is for use if you want to include a step where your prospect confirms their email BEFORE accessing your videos (good for double optin email lists).

The second version (1b) does not include this step so if you want to send people straight from your squeeze page to your first video, follow the second version of video 1 below:

We recommend watching EITHER Tutorial 1a OR Tutorial 1b below depending on how you want to setup your funnel (see above).  You should also ensure you watch tutorials 2 and 3 to get the complete funnel system setup process.

Launch Setup Tutorial 1a: Setup Your Pages (with email Confirmation)

This tutorial we will show you how to setup the pages you need for your launch funnel. You will also see how to setup your squeeze page autoresponder to send people to your email confirmation page before sending people to your launch page after they have confirmed their email (this is most suitable for people using double-optin email providers or who want to send people to an email confirm page first).

Remember: Set your autoresponder thank you page as your email confirm page URL (.e.g http://www.freelancinguniversity.com/emailconfirm) unless you are using your autoresponder's default confirm page.  Also, set your autoresponder email confirmation/success page as the URL of your first launch page with the value /?setuser=1199 appended to the end of it.  For example: http://www.freelancinguniversity.com/launch100/?setuser=1199

Launch Setup Tutorial 1b: Setup Your Pages (without email Confirmation - Direct to first launch page)

This tutorial we will show you how to setup the pages you need for your launch funnel. This tutorial will also show you how to send people directly from your squeeze page to the first page in your launch funnel. This is most suitable for people who are using a single optin (i.e. no confirmation required) or people who just want to send people direct to their launch page.

Remember: Set your autoresponder thank you page as the URL of your first launch page with the value /?setuser=1199 appended to the end of it.  For example: http://www.freelancinguniversity.com/launch100/?setuser=1199

Launch Setup Tutorial 2: Funnel Configuration

This video will show you how to configure your launch funnel options.  This video applies to both Perpetual/Evergreen and One-Off/Timed launch structures.

Launch Setup Tutorial 3: Linking to your pages and final steps

This tutorial will show you how to link to your launch pages from your autoresponder (or any other pages).

I'm going to show you how to automate your followup sequence with your autoresponder for perpetual launches, and how to send people to your launch pages for a live/timed launch too. This will detail the special values you have to append to your launch page URLs to ensure that your visitors can access your pages when you send them to them in your autoresponder followups.

Perpetual Launch Page Setup (recommended)

Autoresponder > Launch 1 (/?setuser=1198)
Autoresponder > Launch 2 (/?setuser=1198)
Autoresponder > Launch 3 (/?setuser=1198)

Timed/One-Off Launch (recommended setup)

You can use ?setuser=1199 as this wil ensure your users are always sent to latest video if you wish, or you can use ?setuser=1198 to send them to specific pages.  If you use the ?setuser=1199 the user will always be redirected to the page that is set in your launch funnel "Current Launch Page/Redirect Page" Option

Autoresponder > Launch 1 (/?setuser=1199)
Autoresponder > Launch 2 (/?setuser=1199)
Autoresponder > Launch 3 (/?setuser=1199)